Seeing Through Your User’s Eyes:

We get it – transforming a visionary idea into a tangible product customers love is no small feat.  The path to developing a successful product is often fraught with challenges, and we've walked this path too, learning to balance innovative thinking with the realities of market needs and user expectations.
who we are

Your partners on your product journey

We empathize with the complexities you face in product development – from aligning your visionary idea with market demands to managing the nitty-gritty of team dynamics.

Acknowledging the difficulties of product development, we bring a wealth of experience to navigate these challenges effectively. Our team is committed to guiding you in crafting products that are not only innovative but also market-fit and user-loved.
founder

Griffin Smith

PdM-P, Bsc, Msc, MBA

Industry Experience: Big Four Consulting, Energy, Banking, Consumer Goods, Social Media/Marketing

Key Experience: Independent Consulting, Non-for-Profit Board Member, Start-up Founder, Product Manager, Product Portfolio Manager, Technology Strategy Manager, Enterprise Innovation Team Lead, User Experience and Data Analytics Manager
Work with Griffin
founder

Ciprian Georgescu

PdM-P, Bsc

Industry Experience: Social Media Marketing, Energy, Process Automation, Global Brand Marketing, Consumer Hardware, GamingKey

Experience: Independent Consulting, Non-for-Profit Board Member, Product Manager, Technology Specialist

Work with Ciprian